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Insights from the best insurance marketing campaigns

4. Lemonade – Insurance that Works Faster (US) 

This campaign from innovative insurtech company Lemonade highlights its AI-powered claims process, which can settle claims in as fast as two to three seconds. This drastically reduces friction and enhances customer experience and satisfaction. The campaign emphasizes speed, transparency, and fairness, positioning Lemonade as a modern, tech-savvy insurance company. 


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